10 Ways to Come up With New, Fresh Ideas
August 27th, 2010 by Tweet
Whether you run a business or manage a marketing strategy, you know that new ideas can sometimes be hard to find. You want to find ways to differentiate yourself from competitors, but creativity does not always flow as freely as you would like. Here are 10 ways to come up with new, fresh ideas that will help you rise to the challenge when your business or marketing strategy needs new life.
List your Pet Peeves
As you go about your daily routine, notice the things that really tick you off. Since you know what it likes to have to deal with those circumstances, you could be the one to come up with their solutions. Chances are that the things bugging you are bugging a lot of other people as well, so try this endless source of new ideas for your business.
Brainstorm
Get a piece of paper or a chalkboard and start writing things that come to mind concerning your customer, business, or marketing effort. Once you get your mind pumping out ideas, it will be just a matter of time before you come up with some truly outstanding ideas.
Read Blogs and Forums
There’s a wealth of ideas for your business or marketing program online. Read about what companies in your field are doing. Read about what companies in other fields are doing. Write down the ideas you like and then try to customize and modify them to work for you.
Pay Attention to the News
Much of what businesses do nowadays has to do with the government, so if you keep up to date with all that is going on you will have unique opportunities to market to the need of businesses that need to meet government requirements.
Try Alternate Thought Patterns
Remember what it was like to be a child? Think about simple solutions to complex problems and you are bound to come up with some new ideas. Make those ideas work and you’ll reap their financial rewards.
Evaluate What you are Doing Now
Take a long look at your products and services and compare them to what other businesses offer. Find out what you are doing that is lacking when compared to others. Learn what you are doing that makes your business exceptional. Talk to customers to find ways to make your business better than the rest.
Watch People
This can be fun and enlightening. See how they act and how they react to different problems they encounter. You can target new marketing and business initiatives to help people solve problems faster and better than the methods they use now.
Keyword Research
You may already use keywords to boost your search engine ranking, but have you ever thought to use them to jog your creativity? Peruse Google Trends and other keyword tools to help uncover new and creative ideas for developing your business.
Get Involved in the Community
Whether online or offline, get involved with the community and participate in blogs and forums that relate to the nature of your business. Learn their ways, but develop them to target your niche.
Take a Vacation
If you are continually immersed in your business and marketing activity, get away from it all. Take a vacation and you’ll be surprised at how time off can revolutionize your business life.
Conclusion
Businesses must have a constant stream of new ideas and products as well as ways to market them. Use these 10 ways to come up with new, fresh ideas to infuse new life into your business or marketing strategy.
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James Adams is a writer who is constantly looking for inspiration. Right now he works as a full time blogger and designer at an online ink cartridge supplier in the UK. Much of his time is spent reporting on developments in the tech industry, but he also writes reviews of products like the CLT-K4092S and posts on their design blog.
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I definitely needed to read this, I’ve been in a huge rut with writers block lately. Thanks!
Great post! I actually do these things myself. Without reading it just thinking about different things you see. It’s kind of comment sense to me.
Great article!! Excellent points!!
Just want to add my two cents in two of the points:
- Vacation: Aside from taking time off and just to relax and clear your mind. Look around how the people do business in different countries and see what are some of the latest trends: Clothing, lifestyle, food…etc. And ask: Can those ideas be implemented in your own home country/city?
- Brainstorming: There are several brainstorming techniques. Ask questions such as: Who/What/When/Where/How? And also, the “so?” and “what does it imply”
Anyway, love this article!! Its articles like this that makes the society moving forward!!
Very useful tips, thanks…
The important for me is to maintain a balance between work and take a rest.
Great tips, always refreshing to see something I didn’t know before
)
Great ideas! Thanks for sharing cause I’m burnt out.
I am sure thease ideas will help, thanks again.
great post to bookmark to refresh my brain when i get in those writers block moments!
nice artcile ‘get the vacation’ point is what i totally agree…i had this experience…
This is a great article. I wanted to add a little about brainstorming. While grabbing a piece of paper and writing down thoughts (free writing) is definitely a good technique for brainstorming, there are certainly a ton of others. Some of my personal favorites are forced connections, magazine pulls and bridge building.
In fact, http://brainboltz.com is dedicated to offering simple step-by-step directions on how and when to utilize different brainstorm tactics to maximize your brainstorm efforts.
Thanks for taking the time to write this article, I really enjoyed reading it.
thanks a lot
that’s very useful article
i will keep it and sharing to my friends , may be print it on my wall to see the results in practical way
Thank you for your comment
Really great article! Some nice points here thanks. LC
great! i need it!
These are really great ideas! When I brainstorm I come up with some great ideas.